VELUX – the world’s leading skylight manufacturer

is enjoying great success in Australia. The marketing strategy is clear: high quality direct marketing to architects, builders and dealers is the backbone. Ideas Unltd has been part of VELUX Australia's success since 2003 – this case study and video from Huon Valley in Tasmania is from 2015.

Client: VELUX Australia


Case study brochure

The case study brochure tells a powerful story.

The architect explains his vision and the role VELUX skylights play.

Beautiful images capture the imagination in the case study brochure.

More than 5,000 architects, builders and VELUX dealers across the country
received the case study in an eye-catching envelope with a cover letter from
VELUX Australia’s general manager.